Saturday, 23 March 2013

The story behind Brit Boutique...

Who is Brit Boutique?

My name is Louise, and I am a lover of all things British-made.

Why start Brit Boutique? 

Brit Boutique was started by me to help showcase brands I love from around the UK. It's a place where I will reveal and review my latest purchases. I have been trying to purchase as many 'Made in Britain' things as possible since the recession first started in the UK. By purchasing British-made things we are helping both the economy, and small businesses, thrive in this current economic climate.

I decided to start buying British after receiving an inferior product a few Christmases ago. The bag had obviously passed through quality control, but there were a few issues with it. The clasp was unaligned, there were glue marks on the leather, and there was also ink on the leather itself. For a brand new bag it wasn't what it should've been. 

I came across a book called Deluxe: How Luxury Lost Its Lustre by Dana Thomas, which was recommended to me on a forum discussing high-end designers. I thought it would be an interesting read.

Deluxe: How Luxury Lost Its Lustre talks throughout the book about how high-end designers are more interested in their profit margins rather than the quality of their product, and how customers don't receive the service they once did from these designers. It also discusses how quality issues now occur and aren't corrected before leaving factories. These designers can now put a 'made in...' label on a product even if that product has, for example, a strap fitted in Italy, yet the main make up of the item was done in China or elsewhere.

This is one of the main reasons why I would now rather support local or independent designers in the United Kingdom who don't rely on photographic advertisements, but rely on recommendations from people and word of mouth. These types of designers in the UK value customer service and customer opinions. They also care about quality control and wouldn't sell an inferior product to a customer.

I hope you'll enjoy reading about my journey to buying all things British.

- Louise xx


  1. Hi Louise! It's Sarah - love your blog and all things British made!

  2. Hi Sarah, Lovely to see you here! I hope you continue to visit.